When you analyze data, do you have a question in mind first, or do you look for patterns to build from? Well, in this episode of CMO Confessions, Aprimo’s CMO, Ed Breault, states his case for the former. Tune into this episode to learn why marketers need to be uncomfortable to succeed and much more. 


Sit back and relax, it’s CMO Confessions. 


Follow Aprimo on Twitter: @Aprimo

Follow Ed Breault on Twitter: @edbreault

Check out Ed on LinkedIn

Follow ON24 on Twitter: @ON24

Learn more about ON24: www.ON24.com

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